Case Study: Bosch Rexroth
What is CRM: meaning and functioning
What is CRM?
CRM is the acronym for “Customer Relationship Management”.
The meaning of CRM is linked to the relationship with the customer and therefore to all the strategies, software, technologies and processes used by organizations to engage, acquire, manage and retain potential and current customers.
Would you like to know more? Read the article!
Case Study: CAREL INDUSTRIES S.p.A.
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